In short
Go-links services such as GoLinks and Trotto are, according to their sites and listings as of September 2026, hosted services: the links live on the service, people sign in with an account (often the company's single sign-on), admins manage the links, and the service reports how often each one is used. GoLinks lists integrations with other workplace tools. Both describe a free tier for small teams and paid plans priced per user, and Trotto also offers an enterprise plan; see their own pages for current details.
Wyrd is not a go-links service. It is a Chrome extension that gives a team the same words for the same places: the keywords live in a list the team already keeps (a Google Sheet, a GitHub file or any https JSON or CSV file), and each person's Chrome reads it. There is no Wyrd server and no Wyrd account. When an address changes, it changes once, in the list, and everyone subscribed has it at their next refresh.
Side by side
| Go-links services (GoLinks, Trotto), according to their sites | Wyrd shared lists | |
|---|---|---|
| Where the links live | On the service | In your Google Sheet, GitHub repository or web server; each browser keeps a copy |
| Accounts | An account on the service, often with single sign-on | None; who can read the list follows the file's own sharing |
| What people type | A short link such as go/name | > team/name, or team name without the > once Wyrd is the default search |
| Links others can click in chat or email | Built for sharing across the company | No public short links: a keyword works in a browser that has Wyrd and the list. Share links and invite links help teammates who have Wyrd |
| Browsers | Built for a whole company, across browsers | Desktop Google Chrome |
| Admin | An admin console | The file's own controls (Google Sheet sharing, GitHub permissions and branch protection), and optional preset lists by Chrome policy |
| Analytics | Usage analytics | None; usage counts stay on each person's computer |
| Integrations | GoLinks lists integrations with workplace tools | Reads a Google Sheet, a GitHub file or any https JSON or CSV file |
| Personal keywords next to the team's | See their site | Yes, and your own keywords always win over the list |
| Getting started | Sign up and invite the team | Share a sheet or file; send the list's invite link, and each person subscribes once |
| Price | A free tier for small teams and per-user paid plans, according to their sites; see their pricing pages | Free for individuals, friends and family, and for organisations up to 30 people; then USD 0.50 per person per month, billed yearly, on the honour system (Pricing) |
Which to choose
Choose Wyrd if…
- your team already keeps its links in a Google Sheet or on GitHub;
- you want no server to run and no accounts to hand out;
- your team works in desktop Chrome;
- people want their own keywords next to the team's, and searches with blanks;
- you would rather keep the list under your own Google or GitHub access rules, or preset it for everyone by Chrome policy.
Choose a go-links service if…
- links must be clickable by anyone in the company, in chat, email and documents;
- people use many browsers, apps or devices;
- IT wants an admin console, single sign-on and usage analytics;
- you want integrations with your other workplace tools, for a whole company.
Questions
- Can a team share keywords with Wyrd without a server?
- Yes. Keep the keywords in a Google Sheet, a GitHub file or any https JSON or CSV file, and send the team the list's invite link. Each person subscribes once, and > team/roadmap then opens the roadmap for everyone subscribed. Wyrd reads the file straight from where it lives, every 6 hours.
- Can someone without Wyrd open a Wyrd keyword?
- No. A Wyrd keyword is typed in a browser that has Wyrd and the list; it is not a web address. For links that anyone can click in any browser, a hosted service is the better fit.
- Who controls a Wyrd team list?
- Whoever controls the file: the Google Sheet's sharing, the GitHub repository's permissions and branch protection, or your web server. Taking someone's access away there removes the list's keywords from their browser. An organisation that manages Chrome can also preset public lists for everyone with a Chrome policy.
Want to try it step by step? Give your team the same links compares the ways to share links in Chrome and sets up a Wyrd shared list.
Checked September 2026, from GoLinks' listing on Capterra and Trotto's pricing page. Features and prices change; check their own pages: golinks.io, trot.to/pricing. GoLinks, Trotto, OneTab, Session Buddy, Toby and Chrome are trademarks of their respective owners. Wyrd is independent and not affiliated with them. More: set up a shared list for your team, shared lists in the docs, all alternatives.
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